
Delivering Smarter Investment Solutions for Kiwis
Apex Advice is thrilled to announce a new partnership with the Evidential KiwiSaver Scheme, bringing clients a smarter, research-driven way to invest their KiwiSaver savings with confidence.
What is evidence-based investing?
It’s an approach grounded in decades of academic research and real-world data. Instead of guessing market movements or chasing the latest trends, evidence-based investing focuses on strategies proven to enhance long-term returns while managing risk. This includes investing globally, keeping fees low, and targeting key factors like company size, value, and profitability.
“At Apex Advice, our mission is to empower Kiwis to make smarter financial decisions,” says Craig Mulholland, CEO of Apex Advice. “Partnering with the Evidential KiwiSaver Scheme allows us to offer a research-driven investment option that aligns perfectly with our commitment to long-term, client-focused advice. It’s about helping people build confidence in their retirement future, one smart decision at a time.”
Choosing the right KiwiSaver scheme isn’t a one-off decision – it’s a long-term strategy. As experienced financial advisers, Apex Advice helps clients:
- Select the right fund based on their risk tolerance, time horizon, and retirement goals
- Stay on track during market ups and downs, avoiding emotional decisions that can harm long-term savings
- Maximise returns by optimising contributions for their personal situation
Ben Brinkerhoff, Head of Advice of Evidential, says the partnership is about bringing clarity and confidence to KiwiSaver investors: “We’re proud to partner with Apex Advice to bring evidence-based investing to more New Zealanders. This collaboration is about cutting through the noise of the market and focusing on what the data tells us works – low costs, broad diversification, and discipline. Together, we’re helping investors make better-informed, more confident KiwiSaver choices.”
Whether you’re just getting started with KiwiSaver or re-evaluating your current provider, Apex Advice is here to help you align your investment strategy with your future goals — backed by evidence, not emotion.
About Evidential
Evidential is managed by Consilium – a trusted New Zealand-owned and operated provider of investment services. The Consilium suite of investment solutions includes Synergy Investments, Consilium Wrap, KiwiWRAP KiwiSaver Scheme, Evidential Investment Funds and the Evidential KiwiSaver Scheme. For more information, visit consilium.co.nz
Media Contact:
Malcolm Harrington | General Manager – Client Relationship and Marketing, Consilium | Malcolm.Harrington@consilium.co.nz
About Apex Advice Group
Apex Advice Group is a leading financial advisory firm in New Zealand, dedicated to providing personalised financial advice and solutions to individuals and businesses. With a focus on client satisfaction and long-term relationships, Apex Advice Group offers a comprehensive range of services, including insurance, home loans, investments, KiwiSaver, wealth management, and retirement planning. For more information, visit apexadvice.co.nz.
Media Contact:
Jenny Nguyen | Head of Marketing & Communications, Apex Advice Group | jennyn@apexgroup.co.nz