Financial Adviser
Matthew Hurley
With a strong focus on helping Kiwis achieve financial confidence, I am a qualified Investment and Insurance Adviser dedicated to guiding clients toward meaningful financial outcomes. I partner with individuals and families to simplify complex decisions — whether that’s protecting your loved ones, planning for retirement, or growing your investments.
I believe great financial advice begins with listening. My approach is centred on understanding your goals, clarifying your options, and creating strategies that make sense for your life now and into the future. I take pride in building long-term relationships grounded in trust, clear communication, and practical solutions that help you feel confident about your financial journey.
What draws me to Apex Advice is a shared commitment to putting client outcomes first. Our use of modern systems and technology ensures a smooth, transparent experience — giving you clarity and confidence every step of the way.
I’ve lived in several cities across New Zealand and spent three years in Australia and Canada, which have given me a broad perspective on life and a love of new experiences. Outside of work, you’ll often find me with friends and family, staying active through sport, exploring the outdoors, or planning my next overseas adventure.
I believe great financial advice begins with listening. My approach is centred on understanding your goals, clarifying your options, and creating strategies that make sense for your life now and into the future. I take pride in building long-term relationships grounded in trust, clear communication, and practical solutions that help you feel confident about your financial journey.
What draws me to Apex Advice is a shared commitment to putting client outcomes first. Our use of modern systems and technology ensures a smooth, transparent experience — giving you clarity and confidence every step of the way.
I’ve lived in several cities across New Zealand and spent three years in Australia and Canada, which have given me a broad perspective on life and a love of new experiences. Outside of work, you’ll often find me with friends and family, staying active through sport, exploring the outdoors, or planning my next overseas adventure.
Our advisers are Specialists in their chosen areas, but they work closely with other Specialists within Apex Advice to provide you with tailored and holistic financial advice.
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Testimonials
Why clients love working with our team.
“Thank you to Kym and Matt Hurley for the very professional advice and making the transition into our first big investment so smooth. Appreciate the work after hours and patience in answering all of our questions.”.
Kalyn B,
November 2025
“Matt gave me instant dedication and critical thought to my investment needs. He provided in depth knowledge alongside up to date trends relating to the benefits and risks of the different pathways in the financial investment sector. I would highly recommend him as a sound, trusting and very relatable person to guide anyone in this arena! Thank you Matt!”.
Jemima R,
October 2025
“We honestly could not be happier with our experience with Kym and Matt from Apex Advice.
Kym is incredible at what she does. She was with us every step of the way while we navigated buying our first home. At one point we only had five days to go unconditional, and she turned everything around so quickly for us, securing bank approval within just two days. Her communication was outstanding, she explained everything clearly, and her knowledge gave us so much confidence during what could have been a really stressful time. I would 10/10 recommend Kym to anyone needing help with purchasing a home.
Matt is such a genuinely lovely guy. He helped us get our life and income insurance sorted and made the whole process feel easy and straightforward. He’s incredibly knowledgeable and checks in with us regularly, which we really appreciate. He was also the one who put us onto Kym, and we’re so grateful he did! We truly couldn’t be happier with our experience and feel so lucky to have had them both in our corner.”.Maree & Dean,
February 2026
“I felt that Mathew had my best interest at heart when dealing with me and my insurance needs. He was genuine, investigated different options that were best for my situation and kept me informed.”.
Danielle P
“Terri at Apex Advice was an absolutely OUTSTANDING mortgage broker for us when buying our first home! She really knew her stuff and went above and beyond to help us get our dream first property. We could not recommend her highly enough! We also had a great insurance and KiwiSaver experience with Matthew, who saved us so much time looking for providers and also really knew his stuff. Great team!”.
A.B,
February 2025
“I used Apex Advice in Hamilton to apply for a home loan and then KiwiSaver and trauma insurance.
Terri was awesome in find the best mortgage that work for me to buy my first home and gave me different options. Matthew was awesome in moving and set up my kiwi saver to grow much better than where it was, he also gave found me the best trauma insurance that suits me and customized it to fit my life style.
They were both very friendly and accommodating to my needs. They were amazing at putting what was best for me first and going the extra mile to achieve it. They awesome at explaining everything a long the way. Wound highly recommend using apex advice group and Terri and Matthew.”.David Middlemiss,
December 2023
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