

Helen Kim
With a bachelor’s degree in finance and information systems from the University of Auckland, and a New Zealand Certificate in Financial Services, I’m passionate about helping Kiwis become more financially literate and confident in making decisions that support their goals and protect their loved ones. I’ve had the privilege of guiding many clients on their financial journeys and truly enjoy building long-term relationships based on trust and understanding.
Originally from South Korea, I moved to New Zealand at 15 and went to high school in Pukekohe. My diverse career background and personal experiences have shaped my deep appreciation for inclusive communities and the importance of financial well-being for all.
Outside of work, I enjoy travelling around the country whenever I get the chance – exploring new places and soaking in the beauty of Aotearoa is one of my favourite ways to recharge. I believe in living a balanced life and bring that same philosophy into the way I support my clients.
Our advisers are Specialists in their chosen areas, but they work closely together with other Specialists within Apex Advice to provide you with tailored and holistic financial advice.
Industry insights and helpful articles written by our team of financial experts.



Getting to your great place looks a little different for each of us.
As advisers, we’ve worked with a range of clients to discover what success means to them, and how we can achieve it together.